1) How did Bloxam get into designer making?
Lindsay Bloxam established a form and style of decorative lighting that became the key to her success as a designer maker by the end of her post graduate studies. She developed an outstanding reputation in her own field and has had a major influence on lighting design.
2) How does Bloxam address the relationship between designer-maker and context (e.g. designing for a service or product)?
Bloxam addresses the fact that before going into a market you should have a fully developed and worked out product, this helps that particular market establish what your aims and intentions are for this product and what areas to focus on. Asking buyers is described as being a very important part of relating to context due to the fact they will be the ones to purchase the product, for example, buyers were concerned more about the colour for Bloxams lampshade.
3) Where and how does Bloxam sell and promote her work?
Bloxam describes Trade shows as being particularly important; this is where her work gets a lot of exposure to the press and trade magazines who in turn advertise her work, which brings in clients. She also owns a small shop that she sees as an extension of her studio, yet it is a key place for the interaction with clients.
4) What virtues does Bloxam link to designer-maker?
Hard worker, self-motivation, flexibility, perseverance, you have to be good with people and be ready to take on every job that you would find on a normal company.